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You came up with a clever brand name in a foreign language—great! But did you know it might be refused by the USPTO? In this episode of The Briefing, Scott Hervey and Richard Buckley break down what a doctrine is, how trademark examiners apply it, and other important considerations for choosing foreign-language marks.
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Continue reading The Doctrine of Foreign Equivalents: What It Means for Your Brand
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Who owns the rights when you co-create something? It’s not always as simple as you think. On this episode of The Briefing,
From podcast names to iconic sounds, trademarks shape the entertainment world. In this episode of The Briefing,
Creators, beware: just because it’s online doesn’t mean it’s fair game. In this episode of The Briefing,