Tag Archives: #influencermarketing

Is This Just A Copycat Influencer Case or Something More Problematic?



Can an influencer sue another for having a similar aesthetic? Scott Hervey and Jessica Marlow dive into a Texas case that could reshape creator marketing on this episode of The Briefing.

Watch this episode on the Weintraub YouTube channel.

 

Continue reading Is This Just A Copycat Influencer Case or Something More Problematic?


Navigating the Legal Risks for Brands in Social Media Marketing – Part 1



Navigating the Legal Risks for Brands in Social Media Marketing - Part 1 (1)Delve into the legal terrain of influencer marketing from IP infringement risks to FTC guidelines compliance. Scott Hervey and Jessica Marlow from Weintraub Tobin navigate the complexities of brand deals with expert insights on safeguarding your brand partnerships on this episode of “The Briefing.”

Watch this episode on the Weintraub YouTube channel here.

Continue reading Navigating the Legal Risks for Brands in Social Media Marketing – Part 1